Wednesday, March 18, 2020

Compare and Contrast Essay on a Human Essays

Compare and Contrast Essay on a Human Essays Compare and Contrast Essay on a Human Essay Compare and Contrast Essay on a Human Essay Many have heard the saying, Nobodys perfect and truth is no one is. Everyone has something they want to change or improve about themselves. Society plays a big role in encouraging people to look a specific way, a way that is described as its version of perfect. A way that helps portray this vision of what people should look like is through advertisement. Ads are what grasps the attention of society and fghts to pull them into contributing, buying, etc. heir products and/or ideas. Ads have been round for centuries are continued until this day. Advertisements are a way of manipulating a person to think what the advertisement thinks. Ads have become nothing more than ordinary in our time. The purpose of this essay will be to compare and contrast three different advertisements by their elements. The three advertisements will be Weight Watchers, Proactive, and Victoria Secret. Everyone is born different and there is nothing that ca be done to prevent that. As we grow older we began to develop our own physical appearance and as many know, ot all are satisfied with end results. This touches the element of biology. Advertisements such as Weight Watchers and Proactive are set out to help those who feel in they are in desperate need. Both Weight watchers and Proactive bring in audience by sharing interviews that are called, Success Stories. These stories are told by everyday ordinary people on how the product was such a success for them. The stories are followed by before and after pictures of the person and how happy they are now. These two ads fall under the biology element because the product of the advertisement is meant to fix what your body is not doing naturally such as losing weight and getting rid of acne. Another element used by these two ads is celebrity gain. They are able to get celebrities to use their products and speak about the wonders its for them, which gives even more motivation for consumers to buy the product. Differences are Just as evident as similarities in the case of Weight Watchers and Victoria Secret. Though they both deal with the visual aspect of the human body, Weight Watchers deals with working on the body to make it look better and more appealing as where Victoria Secret uses advertisement to sell product that will make someone appear more seductive by wearing their products. The Weight watchers idea is to put more concern against a consumers health than their actual physical appearance and makes thin look as if it were an added bonus. By this I follow into an element between the two ads which is society pressure. Since beginning of time ppearance has been Judge quiet harshly by societies. People look for approval of others instead of themselves and when they do not seek approval they are Judged for having their own opinion towards themselves. These ads give consumers motivation to look and dress the way society wants them to. Weight watchers motivates by showing ordinary women happier than they have ever been exposing their body. Where Victoria Secret uses models who already tall and thin to sell proactive clothing and undergarments to women who have THAT body to show it off. By watching or nearlng aoout tnese ads It causes people to unaer pressure tnat tnat Is now tney should look. That if they look like suburban mom or high fashion model they will be approved and accepted by those around them. Advertisements try to bring out different emotions and feelings in their viewers. The advertisements mentioned in this essay appeal to different senses of the consumers yet do have a focus on one set target. Weight watchers focuses specifically on weight loss and healthy nutrition, Proactive works on clearing skin rom acne, and Victoria Secret sells merchandise that makes one more attractive. All three advertisements that have been mentioned use women to appeal to the audience. Though men are seen and mentioned in success with Weight Watchers and Proactive in all reality what the ads really try to hit are women. Women are way more vulnerable to purchasing products and merchandise because it is a natural instinct for them to care what others think of them. All three advertisements mention how they can make one appear more beautiful than how they already look. Women become easily fooled through manipulation. These ads speak through commercials, magazines, pictures, etc. we become so immune to their presence it soon becomes molded to the mind which more than likely lures consumers to hop on their wagon. This falls into the element of Psychology. Though not used the same way as before media does have quiet a history with manipulation. It is not noticeable sometimes not even used in ads but with being brought up time on from time on ads sink into brain into making the viewer want to go out and purchase their products/ merchandise.

Monday, March 2, 2020

Casablana Conference during World War II

Casablana Conference during World War II The Casablanca Conference occurred on January 1943 and was the third time President Franklin Roosevelt and Prime Minister Winston Churchill met during World War II. In November 1942, Allied forces landed in Morocco and Algeria as part of Operation Torch. Overseeing operations against Casablanca, Rear Admiral Henry K. Hewitt and Major General George S. Patton captured the city after a brief campaign which included a naval battle with Vichy French vessels. While Patton remained in Morocco, Allied forces under the direction of Lieutenant General Dwight D. Eisenhower pressed east into Tunisia where a stalemate with Axis forces ensued. Casablanca Conference - Planning: Believing that the campaign in North Africa would be quickly concluded, American and British leaders began debating the future strategic course of the war. While the British favored pushing north through Sicily and Italy, their American counterparts desired a direct, cross-Channel attack directly into the heart of Germany. As this issue, as well as several others, including plans for the Pacific, required extensive discussion, it was decided to schedule a conference between Roosevelt, Churchill, and their respective senior leadership under the codename SYMBOL. The two leaders selected Casablanca as the site of the meeting and organization and security for the conference fell to Patton. Choosing the Anfa Hotel to host, Patton moved forward with meeting the logistical needs of the conference. Though Soviet leader Joseph Stalin was invited, he declined to attend due to the ongoing Battle of Stalingrad. Casablanca Conference - The Meetings Begin: The first time an American president had left the country during wartime, Roosevelts trip to Casablanca consisted of a train to Miami, FL then a series of chartered Pan Am flying boat flights that saw him make stops in Trinidad, Brazil, and Gambia before finally arriving at his destination. Departing from Oxford, Churchill, weakly disguised as a Royal Air Force officer, flew from Oxford aboard an unheated bomber. Arriving in Morocco, both leaders were quickly whisked to the Anfa Hotel. The center of a one-mile-square compound that had been built by Patton, the hotel had previously served as housing for the German Armistice Commission. Here, the first meetings of the conference commenced on January 14. The next day, the combined leaderships received a briefing on the campaign in Tunisia from Eisenhower. As talks pushed forward, an agreement was quickly reached on the need to bolster the Soviet Union, focus bombing efforts on Germany, and win the Battle of the Atlantic. The discussions then bogged down when the focus shifted to allocating resources between Europe and the Pacific. While the British favored a defensive stance in the Pacific and a total focus on defeating Germany in 1943, their American counterparts feared allowing Japan time to consolidate their gains. Further disagreement arose in regard to plans for Europe after victory in North Africa. While American leaders were willing to mount an invasion of Sicily, others, such as US Army Chief of Staff General George Marshall desired to know Britains ideas for striking a killer blow against Germany. Casablanca Conference - The Talks Continue: These largely consisted of a thrust through southern Europe into what Churchill termed Germanys soft underbelly. It was felt that an attack against Italy would take Benito Mussolinis government out of the war forcing Germany to shift forces south to meet the Allied threat. This would weaken the Nazi position in France allowing for a cross-Channel invasion at a later date. Though the Americans would have preferred a direct strike into France in 1943, they lacked a defined plan to counter the British proposals and experience in North Africa had shown that additional men and training would be required. As it would be impossible to obtain these quickly, it was determined to pursue the Mediterranean strategy. Before conceding this point, Marshall was able to secure a compromise calling for the Allies to maintain the initiative in the Pacific without undermining efforts to defeat Germany. While the agreement allowed the Americans to continue seeking retribution against Japan, it also showed that they had been badly outmaneuvered by the better-prepared British. Among the other topics of discussion was obtaining a degree of unity between French leaders General Charles de Gaulle and General Henri Giraud. While de Gaulle considered Giraud an Anglo-American puppet, the latter believed the former to be a self-seeking, weak commander. Though both met with Roosevelt, neither impressed the American leader. On January 24, twenty-seven reporters were called to the hotel for an announcement. Surprised to find a large number of senior Allied military leaders there, they were stunned when Roosevelt and Churchill appeared for a press conference. Accompanied by de Gaulle and Giraud, Roosevelt forced the two Frenchmen to shake hands in a show of unity. Casablanca Conference - The Casablanca Declaration: Addressing the reporters, Roosevelt offered vague details about the nature of the conference and stated that the meetings had allowed the British and American staffs to discuss a variety of key issues. Moving forward, he stated that peace can come to the world only by the total elimination of German and Japanese war power. Continuing, Roosevelt declared that this meant the unconditional surrender of Germany, Italy, and Japan. Though Roosevelt and Churchill had discussed and agreed on the concept of unconditional surrender in the preceding days, the British leader did not expect his counterpart to make such a blunt statement at that time. In concluding his remarks, Roosevelt stressed that unconditional surrender did not mean the destruction of the population of Germany, Italy, or Japan, but it [did] mean the destruction of the philosophies in those countries which [were] based on conquest and subjugation of other people. Though the consequences of Roosevelts statement have been greatl y debated, it was clear that he desired to avoid the vague type of armistice that had ended World War I. Casablanca Conference - Aftermath: Following an excursion to Marrakesh, the two leaders departed for Washington, DC, and London. The meetings at Casablanca saw the mounting of a cross-Channel invasion delayed by a year, and given the Allied troop strength in North Africa, the pursuance of a Mediterranean strategy had a degree of inevitability. While the two sides had formally agreed on the invasion of Sicily, the specifics of future campaigns remained ambiguous. Though many were concerned that the unconditional surrender demand would reduce the Allies latitude to end the war and would increase enemy resistance, it provided a clear statement of war aims which reflected public opinion. Despite the disagreements and debates at Casablanca, the conference did work to establish a degree of kinship between the senior leaders of the American and British militaries. These would prove key as the conflict pushed forward. The Allied leaders, including Stalin, would meet again that November at the Tehran Conference.